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Bathroom product distributor brand lifting
Giant, a market leader in the sector of bathroom equipment products, is another company we cooperated with, the cooperation resulted in creation of graphical materials (without changing the logotype), matching the specifics and the brand needs. The owners indicated the biggest portfolio of Spanish manufacturers as the distinguishing element. This is how we came up with the idea of using the known game in the brand language, namely changing word endings into “Spanish”. The client thought it may be a catchy idea, as the brand dedicated it’s message to young people.
We were entrusted with the design of Key Visuals and outdoor materials. We stressed the Spanish nature of bathrooms, making them stand out among the competition and drawing attention. We used the logotype triangle in the graphical layer and created KV elements related to Spanish decorations (in the style of Muslim Granada).
Our Key Visual design was also translated into the digital language. The scope of our work only included visual “refreshing” of the site, without impact on the functional layer.
The promo materials prepared for the client included i.e. a newspaper insert, in which we presented not only the product portfolio, but also leading trends in interior design. We wanted to show that the GIANT brand means not only products, but mainly aesthetic vision and interesting finishing projects. We presented everything in a visually attractive manner matching the Key Visual.
Poznań:
ul. Zwierzyniecka 3
+48 722 030 040
Poznań
ul. Zwierzyniecka 3
Warszawa:
ul. Franciszka Klimczaka 1
(Royal Wilanów)
Show Service
NIP: 779 234 85 08
KRS: 0000320792
REGON: 300995143
ul. Zwierzyniecka 3
60-813 Poznań