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STRATEGIC CONSULTING Branding PACKAGING

Metalplast

Utility container manufacturer brand lifting

Task

Metalplast is one of the Polish manufacturers of residential containers with the longest history on the market. Our work was aimed at getting rid of the “old” brand image and to create visual identification communicating the actual advantages. Judge for yourself if we succeeded in this task.

The message

The durability and quality of Metalplast products is confirmed with the fact that they have been used without any problems for over 40 year by the Polish polar Arctic station. In our opinion, this message is the one that hits home the best – if the product works flawlessly in extreme conditions for so long, it will be as reliable in normal use.

Key Visual

By creating the new brand image we wanted to show that the brand is modern (resulting in the colour combination used), executes individual orders (added elements of the “architecture” sketch) and serves several target groups (with the visual and verbal messages tailored to them). At first glance, we can see the cohesion of the visual communication of the brand, regardless of the viewed KeyVisual element.

Contact Us

Call us

Poznań
+48 723 050 040

Warszawa
+48 22 223 66 32

Visit us

Poznań: Grunwaldzka 52

Warszawa:
ul. Franciszka Klimczaka 1
(Royal Wilanów)

Company's data

Grunwaldzka 52
60-311 Poznań
NIP: 782 241 32 81

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