Enexon

Task

Enexon is a chain of power tool wholesale stores, a member of the Wurth Group for which we have executed a project including i.e. Creating a name, a graphical sign, full visual identification, website and projects implementation, design and execution of commercial points.

Thanks to effective cooperation with the team of the client, this project were awarded during the prestigious Rebrand Global Award 2020.

https://rebrand.com/2020-showcase/

The website

We have gone through the modelling process (using a clickable prototypes), modelling in accordance with “mobile first” rule and implementing with taking into account the necessity to adaption to the website positioning (SEO) requirements. Building the local wholesalers position required to build 33 subpages of the commercials points. When executing the website, we wanted to break with the low design level in the sectior and to keep conceptual consistency with the Key Visual of the brand, which was created earlier.

Promo materials

When designing the utility elements, we were putting the cohesion in a graphical layer and the verbal message of the brand on the first place, taking care of transmission the information was on the second place. Crucial element in our work is understanding the needs of the terminal client and presenting the information in clear and comprehensible for this client way.

eCommerce

We created mobile and desktop graphic designs set in Magento 2. technology for developed eCommerce integrated with ERP and PiM of the client. Within the projects, we made over 40 pictograms and selected branding photos.